Diamond Peeps Case Study

We at American Guerilla Marketing are proud of our capacity to provide our customers with remarkable outcomes. The case study of Diamond Peeps NFT, a ground-breaking non-fungible token (NFT) initiative that aimed to create an impression in the realm of digital art, is one such success story. Diamond Peeps NFT was able to get premium advertising space in the center of New York City's famed Times Square because to our strategic collaboration.

The partnership got started when Diamond Peeps NFT leased a significant advertising spot for a period of four weeks that covered an entire Times Square. This tactical choice gave the brand the most exposure and visibility possible, grabbing the interest of the millions of individuals that walk through Times Square every day.

The Times Square advertisement for Diamond Peeps NFT produced an incredible 11 million impressions over the course of the four-week period. This staggering number demonstrates the effectiveness of this kind of advertising and its capacity to effectively reach a large number of people. The advertisement's dynamic and colorful imagery captured the interest of both residents and visitors, generating talk about the Diamond Peeps NFT brand and its distinctive product.

This campaign's success may be ascribed to American Guerilla Marketing's strategic strategy and execution. To make sure the ad material was aesthetically appealing, in line with the brand's concept, and optimized for maximum effect, our team collaborated closely with Diamond Peeps NFT. The combination of Diamond Peeps NFT's prominent Times Square position and the eye-catching advertisement design resulted in tremendous brand exposure and raised awareness in the fiercely competitive NFT sector.

The success of our creative guerilla marketing techniques is attested to by the Diamond Peeps NFT case study. We continuously provide excellent outcomes by carefully preparing, carrying out every task, and having a strong grasp of the objectives of our customers. American Guerilla Marketing will help you reach your marketing goals if you want to make a strong statement and obtain unmatched brand exposure.

SOURCE: GEOPATH 

Diamond Peeps blanketed Times Square with the use of digital media.  This allowed them to utilize massively sized QR extensions to highlight their community’s versatility and easy-to-use financial products. 

They targeted highly populated and trafficked areas like Times Square to target young and trendy professionals. 

Diamond Peeps' creative, out-of-the-box campaign was fresh and eye-catching.  The creative utilized massively sized QR extensions that allowed Dimond Peeps NFT to track click performance.