Murals

Street art advertising is a one-of-a-kind, hand-painted works of art on permitted outdoor wall space. These murals are original, brand-sponsored pieces, not straight billboard reproductions. Some call them Instagram walls or hand-painted ads.

Typically, mural media is 95% art and 5% brand imagery. They help brands connect with trendy neighborhoods, street art, and graffiti culture. Done right, they enhance cities and delight people, unlike billboards. Brands often promote murals with influencers, PR, and content marketing. Mural-making is filmed for YouTube and social media. Murals usually span 200 to 300 square feet. Add engagement with QR codes, hashtags, and photo contests.

• Develop mural ideas to achieve brand goals
• Secure walls in ideal locations
• Hire and manage artists
• Sketch concepts
• Plan and paint the mural
• Film the process for social media

• New York City (e.g. Bushwick, Williamsburg, Ridgewood) 
• Chicago (e.g. Wicker Park, West Town, Pilsen) 
• Los Angeles (e.g. DTLA, Silver Lake, Melrose) 
• Miami (e.g. Wynwood, Downtown) 
• Boston (e.g. South End, Allston) 
• Houston (e.g. East Downtown, Houston Heights) 
• Philadelphia (e.g. South Street, Northern Liberties)

1. Share your brand goals so we can craft a street mural strategy
2. Approve artist sketches
3. Approve potential locations
4. Secure approved walls
5. Paint and film the mural over 3 to 5 days

Hand-painted murals bring originality, energy, and street cred to brands. People embrace murals like no other outdoor ad. Maximize your investment with social media, QR codes, influencers, and engagement incentives.